instinct pr works with Feld Entertainment to help to spread the Disney On Ice magic by creating multi-layered, eye catching PR campaigns. The team have handled the PR for tours including Magical Ice Festival, 100 Years of Magic and Worlds of Enchantment and all have generated blanket coverage across online, broadcast and print media.
The instinct pr team created a strong publicity campaign, including brilliant press events, which generated the press coverage we were looking for and a great return on investment.Charles Cornell, Senior Public Relations Manager, Feld Entertainment
Campaigns have included celebrity partnerships with Stacey Solomon, Tess Daly and Peter Andre, magical events at London’s The Disney Store and the Tower of London, UK regional media tours, opening nights everywhere from London’s O2 to Glasgow’s SSE Hydro and teaming up with some very influential mummy bloggers. We love working with the Feld Entertainment team that produces Disney On Ice, and of course, the most famous celebrity couple in the world, Mickey Mouse and Minnie Mouse!